Internet Marketing Advice – Keeping It Simple
In the crazy world of internet marketing it seems that everyone is obsessed with ranking #1 for their money keywords. It’s the right strategy to focus on keywords that have traffic but choosing the right words doesn’t guarantee traffic. There are many different moving parts that go into generating reliable web traffic to your site.
I’d like to simplify the 200 different functions of successful online marketing down Into 3 parts. It’s best to think of the three legs of the stool analogy which illustrates the most important pieces of the online marketing puzzle.
The Three Legs of Your Online Business
- Content
- Backlinks
- Bookmarks/Social Media Buzz
That’s it! You are done and you can now go home! We just took the complex and made it very simple for you to understand.
Most online marketers and business owners who use the internet to create traffic do some of these things. You will have people that focus too much on social media or perhaps too much time is spent on content. Then there are the backlink happy people that drive content and links but they have no network to create the buzz.
This is the three legged stool of internet marketing and if you are missing just one leg your business will fall.
With some of the recent updates to the search engines; you will see that frequency and popularity are favored. So if you want your content to rank highly in the SE’s then you need both backlinks and social media buzz. All of these things feed on each other and it always starts with good content.
You can outsource your content and spend more time connecting with people on the web. No different than traditional business; your success or networth is determined by your network. How big is your network? Better yet, how many interpersonal dealings do you have with your network?
It doesn’t pay to get overwhelmed in technical details as this can actually hurt your success in marketing. Focus your time and attention on creating content, connections and linking.
Leverage in Web 2.0 Produces Results!
If you find yourself spending fifteen hours a day behind your computer trying to make things work online; then you are doing more harm than good! Your productivity will sky rocket if you actually work less. The simple truth is that until you outsource certain task in your business, the profits that you are seeking will never come! You should be outsourcing articles, bookmarking, directory submission, social media task, SEO, backlinking and eventually your inbox.
Creating success online is not about magic pills and easy solutions. True, the core strategy of the three legs of the stool is very simple; but the energy that goes into leveraging these parts is an impossible task to perform alone! So if your are failing and traffic is off, do an examination of the facts.
Online Marketing Facts!
- It takes a team of people to generate leverage.
- Technology moves too fast for one person to keep up.
- Successful marketers mastermind with other successful internet marketers.
- Automation, systems and processes make life easy.
- Outsourcing is something that can bring immediate results!
So get rid of your current chair and go buy a three legged stool. You can sit on it or set it on a table next to your computer. You might even stencil or draw on each one of the legs these three simple words:
Content
Backlinks
Social Media Buzz
Now you know what 7 and 8 figure internet marketers know. If you are a business owner looking to gain leverage on the internet or an internet marketer that is ready to make the jump up to advanced strategies; get on our newsletter and stay informed!
Internet marketing is made easy when you have the three legs of the stool. Do you need help with keyword research? Get our free training and a free trial of Market Samurai a internet marketers best friend!