The Real Cost Of SEO In A Post Panda World!


What is the real cost of SEO in a post Panda world?  For a small business the cost has gone up because now you have to create big brand signals.  To do search engine optimization now you must have a long-term view of SEO.  Gone are the days of tricks and outsourced teams building links via web 2.0 sites as that may get you penalized now.

If you are a small business owner and you are looking for short term results then be prepared to do PPC or paid media.  SEO is powerful but as this graph shows below search engine optimization in a post Panda world is a big brand game!

Why SEO is Expensive.

Online marketing infographic by SEO Book

 


About jim

Jim Jinright is a serial entrepreneur who has mastered the art of marketing to Fortune 500 clients. In his career he has interacted with numerous Directors, CEO's and industry leaders at some of the largest corporations in the world. Jinright has spent 20+ years in sales and marketing. With a background in finance, product development, marketing and advertising, he has incubated several businesses in his career and managed tens of millions of dollars in his own business ventures.